So I get a lot of questions about how to get your name out there if you are an up and coming makeup artist, stylist, esthetician, etc...whatever your hustle is, NETWORKING is definitely a key component to expanding your business and spreading the word about what it is that you do.In the beauty industry, having an extensive network of photographers, stylists, event planners, hair stylists, etc would be very important. You want to build positive relationships with individuals who you could benefit from and also who you may benefit as well.
But it doesn't stop there. I like to meet with people who are not in the beauty industry at all..Sounds crazy but it's actually a very good method to expanding business. In the business world, the most effective way to get business is word of mouth. So WHOEVER you talk to, be it within the realm of beauty or outside of it, someone will speak on your behalf if you're not around and in turn, bring you new business. That means...talk to EVERYONE..not just those in the beauty industry, do NOT limit yourself..you never know what kind of referrals you'll get by speaking up! Sit down and see what kind of services you can offer to different kinds of people. Get creative!
Here's a cool article that I found! "Effective Networking for Busy People"...VERY informative
http://entrepreneurs.about.com/cs/networking/a/networking4busy.htm
Also, here's a quick video: "How To Network" which can be helpful to everyone, not just us beauty industry folks!
Hope this all helps! If you have any tips to share feel free to comment!
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